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PwC Consulting buys social media consultancy Ants Eye View
PwC Consulting has bought Ant’s Eye View, an American social media consultancy firm. Ant’s Eye View works for dozens Fortune 500 clients, helping them with social media strategy development and online multi-channel commerce. Approximately 3
05 September 2012
Organisational structure not ready for newest technology
Even though a large group of executives say digital trends like big data and social media have priority within the company, it is clear that barriers which slow down optimal implementation of technology still exist. This is concluded in a researc
06 June 2012
KPMG: Western companies are behind on social media
Western businesses have been slower at adopting social networks such as Twitter and Facebook than their rivals in developing countries, according to a report by KPMG. The conclusion is remarkable as relatively far more consume
09 March 2012
Accenture launches a Global Marketing Campaign
Accenture has launched a new global brand campaign. The campaign appears in virtually all possible media, including print, airport, outdoor and broadcast advertising. In addition, various digital channels will be used suc
22 November 2011
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