Cooper Parry swoops for ERP consultancy MacroFin

11 November 2024 Consultancy.uk

Cooper Parry has concluded a deal to acquire financial technology advisory firm MacroFin. The move takes the firm’s combined headcount to more than 1,400 professionals.

Founded in 1850, Cooper Parry is a historic accounting and advisory firm headquartered in London. In recent years, the firm has adopted an ambitious growth strategy – and has now completed 11 deals in just under two years. As Cooper Parry targets a group turnover of £185 million for the current financial year, it has bolstered those ambitions with its latest deal.

MacroFin is a NetSuite-certified ERP consultancy specialising in the implementation of NetSuite products and other support packages. The deal is the second by Cooper Parry to expand within the digital and technology space, following the recent acquisition of Salesforce consultancy, Cloud Orca – and grows Cooper Parry’s capacity in the space, as well as its international reach.

Cooper Parry CEO Ade Cheatham commented, “This MacroFin deal is another massive statement for CP – both for our offering in the digital/tech space, but also for our sustainable next-gen group ambitions. The momentum across the UK grows and grows, right on the back of our two transformational deals last month in Manchester and Thames Valley – as well as some brilliant strategic hires. Ross, Steve and his team have created a cracking business and it’s another key piece in our tech expansion.”

As Cooper Parry strives to create a “next-gen professional services group” – embracing accountancy, wealth management, tech and law – it now has a headcount topping 1,450 staff and 128 partners, across hubs in London, the Midlands, Manchester and the Thames Valley. But as well as its own offices in London and Manchester, MacroFin also boasts facilities in the Philippines, where is also has experience across all sectors, including fintech, professional and financial services.  

MacroFin CEO and co-founder Ross Latta, added, “It's no surprise that the business fit with Cooper Parry is a natural one. Not only are they accountants, but they’re also one of the most dynamic, fastest-growing, team-focused accountants around who share our ambition and dedication to growing both our, and our clients' businesses. [Co-founder] Steve Campbell and I are incredibly proud of, and grateful to, the team we have built and this move brings a completely new level of opportunity for our team to grow and reach the potential we know it has. We cannot wait to see how far we can all go together.”    

The deal was supported by experts from Consulting M&A. Founded in 2019, the firm specialises in helping owners of other consulting and IT services business to grow valuable and sellable businesses via mergers and acquisitions.

Bruce Ramsay, managing director of the firm, commented via LinkedIn, “CM&A are delighted to have worked with NetSuite partner MacroFin founders, Ross Latta and Stephen Campbell in leading the acquisition process by Cooper Parry, following thes recent acquisition of the leading Salesforce consultancy, Cloud Orca.”

MacroFin’s 40 strong team will now all migrate as part of the acquisition and join up with new colleagues in Cooper Parry’s superhubs. Speaking on working with Consulting M&A, Latta added, the professionals had demonstrated important “understanding of transactions in the consulting sector”.

She added, “CM&A were able to present the unique values and capabilities of our business, structure a deal that worked for sellers and acquirers, as well as facilitating the process rapidly through heads of terms to closure.”