10 AI tools every consultant should use (according to ChatGPT)

15 November 2023 Consultancy.uk

The use of artificial Intelligence (AI) is growingly rapidly in all sectors, with the consulting industry no exception. To understand which tools are being used most, we asked ChatGPT to help us out. Prompt: What are 10 AI tools that every consultant should use?

#1 ChatGPT

ChatGPT, in an act of self-promotion, opted to showcase itself as the top productivity asset for consulting firms. It’s rather compelling – after all, we’ve utilised ChatGPT to inform us about AI tools.

ChatGPT is a robust AI-driven language model, proficient in producing natural language responses to text-based inquiries. The AI tool seamlessly integrates across multiple communication channels like chatbots and virtual assistants, augmenting customer service and support.

Applications for consulting firms include:

  • Creating compelling text for slides and deliverables
  • Researching market and sector trends
  • Writing and validating basic code
  • Finding knowledge easier

#2 Frase.io

Ensuring a strong online visibility via search engine optimisation (SEO) has the potential to elevate and distinguish a consulting firm’s brand. Enter Frase.io – a solution designed to assist in this arena.

The AI-powered content optimisation platform is tailored for professional services firms, aiding in research, content creation, and optimisation of website pages, keywords, and text. Leveraging natural language processing and machine learning algorithms, Frase.io scrutinises content and proposes enhancements aligned with SEO best practices.

The tool’s capabilities encompass:

  • Conducting SEO analyses on existing content
  • Identifying supplementary topics and keywords
  • Assisting in the creation of web pages, landing pages, and blog posts

#3 Copy.ai

Copy.ai is an AI-driven copywriting tool tailored to aid consulting firms in crafting top-notch content for their marketing teams and clients. Powered by natural language processing and deep learning algorithms, it delves into content context, generating pertinent and captivating copy.

Within consulting firms, the tool is commonly used for applications including sales copy, blog content, social media posts, digital ad copy, as well as proposal texts, white papers and research reports, to name just a few use cases.

#4 Stockimag.ai

Stockimag.ai serves as an AI-fueled image and video search engine designed to assist consulting firms in sourcing attractive visuals for their branding, artwork, thought leadership, and client deliverables.

Leveraging computer vision and machine learning algorithms, Stockimag.ai scrutinises and comprehends the content within images and videos, proposing optimal matches. If you're weary of repeatedly using the same stock photo library in your marketing and sales materials, this tool offers a refreshing solution

An illustration produced with Stockimag.ai, prompted with “Display a roster of top AI tools for consultants on a computer monitor” exemplifies its capabilities.

#5 Hootsuite Insights

Hootsuite is the go-to social media management platform for almost 20 million individuals, aiding in brand visibility and fostering connections with customers and potential leads. Among its suite of tools, Hootsuite Insights stands out – an AI-driven social media monitoring (also known as social listening) tool.

With consulting firms often cited in social media, Hootsuite Insights is a valuable resource for consulting firms, enabling them to track and dissect social media dialogues concerning their clients. Through natural language processing and sentiment analysis, the AI tool detects trends, influential voices, and customer sentiments.

#6 IBM Watson

IBM’s flagship AI system, Watson, is an encompassing AI platform featuring an array of tools spanning natural language processing, machine learning, and computer vision. Consulting firms leverage Watson to construct and implement AI applications across diverse sectors like healthcare, finance, and retail.

#7 Salesforce Einstein

An AI-fueled solution for customer relationship management (CRM), Salesforce Einstein serves as a valuable asset for consulting firms in handling and scrutinising customer data. Through the application of natural language processing and machine learning algorithms, Salesforce Einstein automates and enhances sales and marketing activities.

The tool’s capabilities encompass:

  • Predicting the probability of a lead transitioning into a sale
  • Addressing common customer inquiries through chatbots
  • Suggesting products to customers akin to those they've previously bought or shown interest in

#8 UiPath

UiPath is an AI-powered robotic process automation tool that can help consulting firms to automate repetitive and time-consuming tasks. It uses machine learning and natural language processing to understand and perform complex workflows and processes. UiPath is mostly used for back-office processes including finance, human resources, and legal.

#9 Grammarly Business

Consultants seeking support in spotting spelling or punctuation errors regard Grammarly Business as an ideal companion. Grammarly Business is an AI-driven writing assistant designed to assist consultants and staff in refining their written communication. Leveraging natural language processing and machine learning algorithms, it detects and rectifies grammar, spelling, and punctuation mistakes.

Grammarly Business can also help rephrase lengthy sentences or simply with rewording content.

#10 Tableau

Tableau is an AI-powered data visualisation tool that can help consultants create interactive and insightful dashboards and reports. It uses machine learning algorithms to analyse and present data in a way that is easy to understand and use for decision-making.

Many consulting firms use Tableau to help them help their clients manage data and discover business insights. Consultancies also use Tableau for visualising developments and data from within their own internal operations.