Alvarez boosts London practice with Simon Evetts

Alvarez & Marsal (A&M) has grown its retail digital transformation and multi-channel capabilities with the appointment of Simon Evetts. Evetts joins from IBM and will be based in the firm’s London office.

Simon Evetts joins A&M with almost 20 years of experience in digital and multi-channel retailing opportunities and challenges, most recently gained at IBM global Business Services, where he worked for more than four years. As Partner and European Commerce Lead, he led the development of market offerings, capability build and key client engagements around ‘Smarter Commerce’. Prior to this, he worked for specialist retail consulting firm Javelin Group for almost ten years. During this time, he built Javelin’s Multi-Channel Systems Integration Practice and Multi-Channel Consulting Practice before becoming the firm’s Chief Technology Officer. Evetts also fulfilled the role of Product Director at Retail Business Solutions and of Customer Intelligence & Direct Marketing Analyst at Abbey National, the latter of which he joined through the graduate management training scheme.

Evetts holds a Bachelor degree in Computer Science from the University of East Anglia.

The appointment of Everett as Managing Director of the European Corporate Solutions Practice enhances A&M’s expertise in the multi-channel, customer focused transformation of operations and technologies and underlines the firm’s expanding operational expertise within the digital and multi-channel retailing space. “Simon is one of the true pioneers and thought leaders in digital transformation. The strength of his experience aligns with A&M’s heritage of operational excellence. As multi-channel becomes increasingly important to all businesses, not just retailers, Simon’s expertise will help our clients to maximise cross-channel performance and enhance and grow their operations,” explains Lawrence Hutter, CEO of Alvarez & Marsal European Corporate Solutions.

Commenting on his appointment, Evetts says: “The quality of the A&M team and the firm’s legacy of operational excellence allow us to deliver unique multi-channel solutions that address clients’ urgent and complex needs. I’m delighted to join such a highly respected organisation that applies insights to a host of issues ranging from multi-channel ordering, marketing and fulfilment solutions to cross-channel stock management and customer service.”