Rajesh Sennik leads KPMG Deal Advisory's Value Creation practice

05 February 2021 Consultancy.uk 2 min. read
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Rajesh Sennik has been announced as leader of KPMG’s Value Creation practice. Sennik arrives from FTI Consulting, where he was responsible for leading and developing the firm’s TMT practice in the EMEA region.

As the pace of digital innovation disrupts multiple sectors, more and more opportunities for investors are being created. The UK’s merger and acquisitions (M&A) market is seeing significant momentum due to this, and as competition to get the most from every deal heightens in response to this, the deal advisory market has shifted significantly in recent years.

Clients are both demanding and deserve a robust, strategic and joined-up view on historic and future performance, synergy cases and cash flows. This requires insights to be fully integrated across all disciplines; something which the generalist capabilities of large firms like KPMG are well positioned to take advantage of.

Rajesh Sennik, Head of Value Creation practice, KPMG

New hire Rajesh Sennik has been named as the practice lead of Value Creation, a service line within the Deal Advisory division. He will lead a commercial and operational strategy team to maximise deal value for the firm’s broad client base using a hypothesis-led approach, enabled by deep sector knowledge and advanced data analytics.

Liz Claydon, Head of Deal Advisory for KPMG, commented, “Our vision is to be recognised as a leading provider of forward looking, distinctive advice to both corporate and private equity clients, helping them to identify, create and protect value across the transaction life-cycle at deal speed. With Rajesh at the helm of the team, I know that we’ll be able to bring a wealth of insights, expertise and value to bear.”

Arriving at KPMG from FTI Consulting, Sennik was most recently responsible for leading and developing the firm’s TMT practice across EMEA, working with leading corporates and private equity funds on transactions, operations and strategy. Prior to this, he worked at Fidelity Investments and also Accenture, where he was partner in the TMT team and leader of the Strategy practice in India.

Experience under his belt includes advising on some of the most significant transactions in the market, including advising on Europe’s largest leveraged buy-out, that of Alliance Boots, and recently both Eurofibre and GTT’s European fibre businesses.

Sennik said of the news, “I am tremendously excited to join such a high performing team… At the end of the day though, it is all about return. Often too little emphasis is given on performance during the first twelve months post-transaction. Those deals which achieve year one targets will generate high returns, whilst for others, the return is often more a function of luck. This is where I believe we can make a real difference, and why I’m so looking forward to working with our clients to help them on their investments.”