Mallcomm and MyTAG combine to form enterprise software firm Kinexio

26 March 2025 Consultancy.uk

Global enterprise software platform Mallcomm has acquired MyTAG for an undisclosed fee. The private equity-backed firm will now rebrand as the combined Kinexio – following the deal supported by experts from FRP Corporate Finance.

Mallcomm is a global enterprise software platform for commercial property management and insight. Backed by private equity firm Synova, the company has been building out its offering via a sustained M&A campaign.

The latest strategic acquisition of MyTAG – a provider of software solutions for enhanced property security and compliance – marks a milestone in Mallcomm’s growth strategy. Further enhancing its capabilities, the move strengthens its position as the premier software solution for managing complex commercial and mixed-use locations globally.

Looking ahead, the combined group will be known as Kinexio, to reflect the evolution of Mallcomm from a retail communications tool, to a global enterprise software platform for commercial property management and insight. Meanwhile, Synova remains “committed to helping Kinexio identify and make strategic acquisitions across Europe and North America”.

Kinexio CEO, David Fuller-Watts, said of the news, “We are thrilled to welcome MyTAG to the group and bring their product offerings to our evolving platform. As technology has become increasingly critical to property management, and asset performance, we’re proud to be able to provide our customers with a unified platform connecting people, data and assets.”

Growth investor Synova secured an ARR financing package from HSBC Innovation Bank to support an acquisition by its portfolio company Kinexio. That process was supported by FRP Corporate Finance. Synova appointed FRP Corporate Finance’s debt advisory team led by partner Tom Cox, and supported by director Umito Choji, manager Byron Chadwick and analyst Freddie Guy to secure a financing package to help fund the deal and provide further growth capital to accelerate NPD.

Tom Cox, debt advisory partner at FRP Corporate Financ, commented, “This is a great outcome for all parties. The credit package ultimately agreed with HSBC Innovation Bank provides Kinexio with a highly efficient capital structure, enabling it to make a strategic acquisition that will help accelerate its growth trajectory. It was a pleasure to work with the Synova and Kinexio teams and support the growth of this dynamic business.”

Zachary Tsai, partner at Synova, added, “The FRP team supported Synova in delivering an efficient and effective financing process, partnering with us from the initial briefing to completion in finding the right funding partner for the business. The outcome begins an exciting new chapter for Kinexio, whose expanded product portfolio will enable the business to capitalise on existing and emerging opportunities.”