Greg Forde joins BTG Advisory debt advisory team

BTG Advisory has appointed Greg Forde as a partner in its advisory team. Based in the firm’s London office, he brings two decades of professional services experience to the firm.
Mark Fry, national head of restructuring and advisory at BTG Advisory, commented, “We are delighted to be welcoming Greg to the BTG Advisory team. This appointment reflects our ongoing commitment to attracting exceptional talent, enabling us to meet the growing demand for our specialist services. Greg’s expertise strengthens our ability to deliver impactful advice that aligns with our clients’ growing needs.”
Part of the global Begbies Traynor Group brand, BTG Advisory focuses on business and financial consulting services. Looking ahead, Forde will use his extensive experience and understanding of the debt markets to help expand the firm’s debt advisory offering, supporting clients with bespoke solutions, not only in London but across the UK.
With over 20 years of professional services experience, Forde has spent nearly 15 years in corporate finance and debt advisory. In spells with Big Four firms EY, PwC, and most recently Deloitte, he has built a proven track record of delivering innovative and tailored financing solutions – and executed over 75 transactions, developing significant expertise in complex European debt markets, banking relationships, and structuring.
BTG Advisory’s debt advisory practice encompasses debt raising, restructuring, and refinancing, among other services.
Forde added, “I am thrilled to be joining the highly regarded advisory team at BTG. The firm’s breadth of expertise and its client-focused approach make it an exciting time to come on board. I look forward to working with the team to build on the firm’s success and support its ambitious UK growth strategy.”