Accenture to equip 6.000 Africans with skills to succeed

20 November 2015

Accenture has, as part of its ‘Skills to Succeed’ initiative, donated $2.2 million to Plan Netherlands*, in the form of both funds and pro bono services. The non-profit organisation will use this contribution to offer 6.000 disadvantaged youth in Tanzania and Zambia training to equip them with digital, technical and life skills.

Sub-Saharan Africa is one of the poorest regions in the world. According to calculations by economists, about 70% of young people in the region live on less than $2 a day. Unlike many other areas around the world, a large part of the population in this area consists of young people. Whereas in South Asia, for example, the population is relatively evenly distributed across the different age groups, the population of Sub-Saharan Africa has been steadily declining as older age groups are reached. In some countries, such as Chad, Niger and Uganda, half of the population consists of young people who are younger than 16.

The Opportunity and Challenge - Africa Youth

To help the youth in these regions improve their prospects for the future, Plan Netherlands launched an initiative to help them learn the right skills to be successful in the labour market. The programme consists of a number of pillars, including building an e-learning platform to teach young people skills for jobs in the digital domain, such as computer maintenance, digital marketing and coding. In addition, the Tanzanian and Zambian youth are educated in the skills necessary to start and expand their own business. The Sub-Saharan initiative has been, for a large part, made possible by funding from Accenture – with 358,000 professionals in more than 120 countries, one of the leading consulting, technology and outsourcing companies in the world.

Skills to Succeed
In 2009, Accenture launched the ‘Skills to Succeed’ initiative to address the global need for skills that open doors to meaningful, lasting employment and economic opportunity and to advance employment and entrepreneurship opportunities in markets around the world. The initiative is part of the firm’s CSR programme and aims at equipping more than 3 million people with skills to get a job or build a business.

People to equip with Skills to Succeed

As part of this global programme, Accenture Netherlands has in recent years supported several projects, of which the donation of $2.2 million to Plan Netherlands is the most recent example. The donation consists partly of funds and the rest of the amount will be offered in the form of pro bono services, which is a typical feature within Accenture’s CSR strategy. In this particular case, the pro bono services consist, among others, of the development of an e-learning platform for trainings, which uses interactive components such as applications and games. “Together with Plan, we are helping connect these youth to the digital world – enabling access to technology that was previously unattainable and equipping them with skills to create a more secure future for themselves, their families and communities,” explains Jill Huntley, Managing Director of Global Corporate Citizenship at Accenture.

Over the past five years, Accenture and Plan International helped around 10,000 disadvantaged young people find work. Anne-Brigitte Albrectsen, CEO of Plan International, comments on the latest agreement: “Working alongside Accenture, we combine our expertise and ability to help disadvantaged youth in Tanzania and Zambia access the skills education and training needed to further their potential and secure employment.”

Accenture Skills to Succeed


Skills to Succeed initiatives
For Accenture, this alliance with Plan Netherlands is one of many of its ‘Skills to Succeed’ initiatives. Other examples include: partnering with Girls Who Code to illustrate its commitment to women by investing in closing the gender gap in technology, with Ashoka to establish the Talent Growth Initiative aimed at bridging the skills gap, and with The Prince’s Trust to help expand the reach of its flagship employability programme ‘Get Into’.

* Plan Netherlands, part of Plan International, is a Dutch non-profit organisation that fights for sustainable poverty reduction and better living conditions for children in developing countries, with special attention to equal rights and opportunities for girls.


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Travel firm hosts consultancy marathon to raise money for charity

19 March 2019

A communications consultancy has announced it will perform a ‘consulting marathon’ to raise money for a charity based in Africa. SEO Travel will offer a 12-hour consulting surgery to as many small travel businesses as possible, while raising money for the cause.

SEO Travel has been helping travel companies improve their online presence since 2011. The firm works with a wide range of global travel brands who it helps develop brand visibility online through SEO, social media, PR and other techniques. Based in Ilkley, West Yorkshire, the firm works to create engaging campaigns that increase brand awareness and drive more business and sales in a sustainable way.

The professional services firm has announced that as of the 21st of March, it will be offering these services to small travel businesses as part of a charity fundraising drive. The session will last 12 hours straight, and offers the chance for a 30-minute session, which travel companies can sign up for at the SEO Travel website. The marathon session will help small travel businesses which wouldn’t usually be able to afford a respectable and trustworthy agency’s advice.

Travel firm hosts consultancy marathon to raise money for charity

As well as helping small businesses, the event is also being used as an opportunity to raise money for charity, with SEO Travel donating to Tanzanian safari charity ‘Care with a View’ for each person that signs up, as well as asking businesses taking part to make a small donation of £10 themselves. The event will run from 8am to 8pm UK and is open to anyone around the world.

It will run by SEO Travel founder Tom McLoughlin, bringing more than 10 years of experience to the table. He explained, “I’ve got the team here on standby to order pizzas and bring me Tangfastics on demand throughout the day!”

According to Mcloughlin, while there is a lot of marketing advice on the internet, the volume of information is so high that it's impossible for small firms to tell what will help and what will hurt their company. He concluded, “With the ‘Charity Travel Marketingathon Bonanza’ we want to take away the part of not knowing so these businesses can go away with clear, actionable tactics that will help grow their business.”

Related: Charity football cup sees Hays consultants raise £3,000 for Action for Children.