Marketing Manager | Corporate Finance & Restructuring

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Job Title: Marketing Manager

Business Function: Corporate Finance

Job Status: Permanent

Location: London

About FTI Consulting:

FTI Consulting is a global business advisory firm, dedicated to helping organisations navigate and manage a diverse range of complex issues and business challenges. Our expertise covers the spectrum of Corporate Finance & Restructuring, Economic Consulting, Forensic & Litigation Consulting, Strategic Communications and Technology. We are a company of more than 6,600 professionals with annual revenues in excess of $2.4billion, with offices located in every major business centre in the world.

FTI Consulting is a fast growing and vibrant place to work. Steered by our values of Integrity, Creativity, Achievement, Empathy and Respect, its meritocratic culture invites both collaboration and healthy debate. We are large enough to be trusted by our clients to solve their biggest issues and yet small enough to know our colleagues on a personal level enabling better team working and a supportive culture to develop your career goals and ambitions.

About Corporate Finance:

Our Corporate Finance practice focuses on the strategic, operational, financial and capital needs of businesses. Our European corporate finance practice was established in London in early 2007 and today comprises over 440 professional staff based in 18 offices across the UK, Ireland, Germany, Spain, South Africa, the United Arab Emirates and the Netherlands, having tripled in size over the past 5 years.

Our clients include all of the major European and US banks, private equity houses, city law firms and many corporates. Our practice is comprised of five main service capability areas: Restructuring, Business Transformation, Tax Advisory, Transactions Services and Digital Science; and we work alongside FTI Capital Advisors , the firm's wholly owned investment banking subsidiary.

About the Role:

The Marketing Manager will report directly into the Marketing Director, liaise with senior stakeholders at different levels and locations across the EMEA region, and assist in the development of the marketing team. You will own and lead on a number of projects concurrently, and help to shape and manage multi-channel marketing programmes with a strong commercial focus.

Key Responsibilities:
  • Work with the Marketing Director to develop and manage the implementation of the marketing plan, including setting clear objectives and ROI/KPI measures; management of the overall budget and pre-approvals, and help to drive communication with the business.
  • Management of various marketing campaigns / marketing programmes throughout the EMEA region, engaging directly with the business to ensure efficient planning, execution, and measurement; and working alongside central marketing team around digital, events and design where needed. This will include:
    • Thought leadership and content creation: Working closely with the Marketing Director and research teams (where applicable) to help develop and deliver impactful end-to-end thought leadership programmes.
    • Development of impactful communications: Creating communications which are tailored for specific target audiences and channels e.g. press releases/client mailings/social media, and setting tactical comms plans for programmes utilising the most effective channels.
    • Management and measurement of digital channels: Managing the maintenance and development of Corporate Finance & Restructuring content across FTI Consulting's digital platforms (including website) and external networks; providing regular reporting, and making recommendations.
    • Managing event/publication sponsorship activations and conferences: Devising activation plans and ensuring that investment and impact is maximised.
    • Running client events: Owning the development and delivery of client events, including planning, management of budgets, liaison with suppliers, and on-the-day execution.
    • Producing brochures and printed collateral: Ensuring content and materials are fit for purpose, with a thorough understanding of all relevant services and value propositions.
    • Supporting pitch and proposal production: Developing supporting proposal and pitch materials that differentiate FTI Consulting, and helping to oversee updated Knowledge Management resources i.e. credentials, CVs, presentation materials.
  • Brand review and management: Ensure collateral and templates are fully brand compliant and embed FTI Consulting's brand values.
  • Work with the Marketing Executive and Marketing Intern to manage the business development pipeline and Key Account programmes.
  • Work with the Marketing Director to conduct market research, analyse business data and financials and report back with practical insights on e.g. market position, targeting and pipeline, to help inform business decisions.
  • Develop strong working relationships with stakeholders in EMEA Corporate Marketing team, be an active member and regularly contribute to cross-firm initiatives in EMEA as required.
  • Develop strong working relationships with stakeholders in other regional Corporate Finance Marketing teams (Americas, Asia-Pacific) and other Core Operations teams (Finance, Chief of Staff) as needed for the effective performance of the role.
  • Contribute to the development of the marketing team as the business grows by effectively sharing knowledge and expertise, supporting the development of more junior members, and showcasing the value of the marketing function.

  • Degree (or equivalent), ideally in a business, marketing or communications discipline.
  • Postgraduate marketing qualification preferable.

  • 5 years' marketing experience in a professional services B2B environment.
  • Proven track record in shaping, owning and implementing marketing plans and the appropriate selection of tactics and channels to achieve commercial objectives.
  • Experienced in running digital marketing and social media campaigns across organic and paid.
  • Experience within the Corporate Finance and Restructuring industry would be advantageous.

Key Skills and Competencies:
  • Possess excellent marketing planning and delivery capabilities.
  • Strong communication skills verbal and written.
  • Very high attention to detail and high standard of accuracy.
  • Excellent working knowledge of Word, PowerPoint, Outlook and Excel
  • Proven content marketing expertise and storytelling skills, with the ability to translate technical value propositions into engaging client-ready campaigns.
  • Team player who is proactive and self-motivated with a strong work ethic and a 'can do' attitude, who thrives in a fast-paced environment and who is willing to go the extra mile when required.
  • Ability to offer challenge where needed, and to maintain utmost respectful professional internal and external relationships, even under pressure.
  • Skilled in managing multiple projects concurrently, adept in handling competing demands and stakeholders.
  • Demonstrate strong interpersonal skills with the ability to develop strong working relationships and liaise effectively with all levels of management.
  • Skilled in using CRM software and marketing automation tools (Eloqua, Splash, Knak, ParDot or equivalent).
  • Language skills in Italian, French, German, Spanish or Arabic advantageous but not essential.

FTI Consulting is an equal opportunities employer and welcomes applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation or age.

#LI-WG2 Our Benefits

Apart from the well-structured career path and excellent team environment, our employees enjoy a variety of perks and benefits.

We offer a competitive benefits and wellbeing programme including private medical insurance, dental insurance, life insurance, income protection, flex critical illness cover, 5% employer pension contribution, holiday buy, discounted gym membership, interest free travel loans, paid volunteer hours and corporate matching for charitable donations, and much more.

About FTI Consulting

What makes us unique? With more than 6,250 employees located in offices in every corner of the globe, we are the firm our clients call when their most important issues are at stake. Regardless of what level you are, you will have the opportunity to work alongside and learn from top experts in your field on high-profile engagements that impact history. Our culture is collaborative, and we value diversity, recognition, development and making a difference in our communities.

FTI Consulting is publicly traded on the New York Stock Exchange and has been recognized as a Best Firm to Work For by Consulting magazine and one of America's Best Management Consulting Firms by Forbes . For more information, visit and connect with us on Twitter ( @FTIConsulting ), Facebook and LinkedIn .

FTI Consulting is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, ancestry, citizenship status, protected veteran status, religion, physical or mental disability, marital status, sex, sexual orientation, gender identity or expression, age, or any other basis protected by law, ordinance, or regulation.

Job information

Firm: FTI Consulting

Location: London


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