Senior Director | Digital and Insights | Strategic Communications

Functional areas

About the Role

We are looking for a talented, ambitious, and passionate Senior Director to join our award-winning team in London. Our Digital & Insights practice helps fuel growth and innovation within FTI's global strategic communications division, and we are proud to work with some of the largest, best known and most innovative companies across the world. Our client list of FTSE 100 and large corporate brands gives us unrivalled opportunity to design, plan and implement world class corporate reputation management strategies.

Our Senior Director will oversee the management and growth of a portfolio of high-profile corporate clients, motivating a committed and enthusiastic team and developing innovative strategies and programmes to support business development. We are looking for candidates with a proven track record of managing large, complex client accounts. We value creativity and lateral thinking, and you will need to show both creative flair and a passion for helping clients navigate a complex and challenging stakeholder world.

A polished and articulate presenter, you will be at home both planning pitches and delivering presentations to diverse and exacting audiences, including senior leaders of global businesses. Strategic thinking is a must, and you will originate, manage and implement programmes that are effective across multiple channels and platforms. You will be responsible for identifying trends within the communications landscape and will demonstrate an understanding of and/or best practice in areas such as integrated communications planning, issues and crisis management, social media performance, sustainability, purpose and ESG-related communications, and influencer relations. An ability to advise on what good looks like in relation to data, measurement, website development and strategy, and digital marketing is also important.

Our work in the digital practice includes communications strategy planning, issues and crisis communications, influencer identification and outreach, content and channel strategy, paid social and thought-provoking digital campaigns. This means you'll need to be adaptable and enjoy offering consultancy on a broad range of communications disciplines and competencies.

Digital is causing many of our clients to consider new forms of communications and reputation management and we are at the forefront of managing that change. Our dynamic team values creativity, hard work, an entrepreneurial approach, and the capacity to take on new ideas and develop knowledge. We think holistically about stakeholders and address media, analyst, investor, employee, and customer audiences with our work.

What You'll Do
  • Helps clients identify and escalate risks in order to act and communicate with integrity.
  • Understands and lives by FTI's values, Code of Ethics and the Strategic Communications Rules of Practice, and works with junior staff to embed these concepts within the firm's culture. (Additional information about FTI's values, Code of Ethics and the Strategic Communications Rules of Practice can be accessed here .)

Deliver to Clients:
  • Own and manage client relationships alongside other senior team members; creatively prepare and deliver client programmes
  • Provide strategic advice to a portfolio of clients, manage accounts on a day-to-day basis and develop excellent relationships with clients
  • Create integrated campaigns for multiple stakeholder audiences, often working in collaboration with sector teams, public affairs, ESG/sustainability and employee engagement specialists from across the firm globally

Build the Business:
  • Take a highly proactive and creative approach to sourcing and creating new clients and expanding existing mandates
  • Lead pitch proposals, draft RFPs, take on the role of lead presenter and demonstrate capability around fee negotiations

Team Involvement:
  • Mentor and train junior team members
  • Support senior management in ensuring team processes are in place and regularly share ideas on ways to evolve these
  • Share digital and social insights across the team, based on a true passion for creativity, an insatiable thirst for cutting edge knowledge about digital communications
  • Understand and live by FTI's values, Code of Ethics and the Strategic Communications Rules of Practice, and work with junior team members to embed these concepts within the firm's culture.

How You'll Grow

Alongside opportunities to learn on the job from some of the leading professionals in the industry, FTI Consulting offers extensive internal and external training opportunities.

Qualifications and Experience
  • Deep experience with digital and social media channels, tools, and techniques, including being an adept copy writer
  • 8 years of previous experience in an in-house corporate communications or agency role, working on creative and intelligent campaigns, and handling challenging issues
  • Commercially astute, with a proven track record in managing client profitability and servicing levels
  • Ability to demonstrate taking ownership and accountability for large, complex client relationships
  • A solid understanding of paid social media, digital analytics, and SEO & PPC
  • A compelling track record of seeking out ways to improve upon and grow service offerings and lead business development
  • The ability to build strong rapport/relationships at all levels within FTI Consulting and client organisations and work effectively within a busy team
  • The ability to direct projects from concept to conclusion
  • Accuracy and attention to detail
  • Strong organisation and time management skills


Our Benefits

Apart from the well-structured career path and excellent team environment, our employees enjoy a variety of perks and benefits. We offer a competitive benefits and wellbeing programme including private medical insurance, dental insurance, life insurance, income protection, flex critical illness cover, 5% employer pension contribution, holiday buy, discounted gym membership, interest free travel loans, paid volunteer hours

About FTI Consulting

What makes us unique? With more than 6,250 employees located in offices in every corner of the globe, we are the firm our clients call when their most important issues are at stake. Regardless of what level you are, you will have the opportunity to work alongside and learn from top experts in your field on high-profile engagements that impact history. Our culture is collaborative, and we value diversity, recognition, development and making a difference in our communities.

FTI Consulting is publicly traded on the New York Stock Exchange and has been recognized as a Best Firm to Work For by Consulting magazine and one of America's Best Management Consulting Firms by Forbes . For more information, visit and connect with us on Twitter ( @FTIConsulting ), Facebook and LinkedIn .

FTI Consulting is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, ancestry, citizenship status, protected veteran status, religion, physical or mental disability, marital status, sex, sexual orientation, gender identity or expression, age, or any other basis protected by law, ordinance, or regulation.


Job information

Firm: FTI Consulting

Location: London



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