Bain & Company has in Germany poached two high-profile partners from direct rivals. Melanie Bockemühl joins from BCG, where she worked for fourteen years, while Daniel Milleg joins from Oliver Wyman. Both new additions will focus on expanding Bain’s footprint in the fast growing digital segment.
With approximately 700 employees in Germany, which accounts for ~12% of the firm’s global workforce, Bain & Company has a strong presence in the country, after the UK Europe’s second largest consulting market. In recent years the business advisory has been steaming ahead in the country, against the prevailing tide, increasing both its revenue and number of employees with more than 50% during the ‘crisis years’. Although Bain – similar to other strategy consultancies – systematically refuses to comment on financial figures, insiders last year revealed to Consultancy.uk that 2013 was Bain’s “best year in its history”.
Under the leadership of Managing Director Walter Sinn, who replaced Rolf-Magnus Weddigen in May last year, Bain & Company is seeking to continue its growth trajectory. One of the key areas earmarked to realise growth is digitalisation, and to further boost the firm’s footprint in the domain Sinn has recently lured two high-profile partners to join the firm. Melanie Bockemühl joins from The Boston Consulting Group, which she joined in 2000, based in BCG’s Dusseldorf office, after having obtained an MBA (University of Minnesota) and PhD (University of Göttingen). She spent the past fourteen years with the consultancy, and was named partner in December 2008. Bockemühl advises corporations mainly on technology and digital matters.
Daniel Milleg makes the move from Oliver Wyman, where he served as partner. The 39-year-old also focuses on technology and digitisation projects, and on the back of experience with telecom and media companies strengthens Bain’s Technology, Media and Telecommunications (TMT) practice. Milleg holds a business degree from the Berlin-based Beuth University of Applied Sciences.
Bockemühl will be based in Bain’s Dusseldorf office, while Milleg will primarily operate from Munich. Bain’s third office in the country is located in Frankfurt, the city known for housing the European Central Bank’s headquarters.
“The digital revolution has only just begun," comments Sinn. “With Melanie and Daniel on board we can even better serve our clients navigate successfully into the digital age.”
For Sinn, who in the past spent many years with BCG, it is the third poach from a direct rival in the space of a few months. In November last year he hired Christopher Schorling, a former Accenture and McKinsey & Company partner.